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Apple TV+ Says Goodbye! Reborn as 'Apple TV'!

I was really surprised to hear this news! 😢 'Apple TV+', which has been with us since 2019, is now returning with a new name, 'Apple TV'. Beyond a simple name change, it's expected to present a more vibrant and new identity by unifying the name with Apple's smart TV device and app. What do you think about this change?

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2025년 10월 13일2min read
Apple TV+ Says Goodbye! Reborn as 'Apple TV'!
출처: digitaltrends.com

Hello, everyone! Today, I've brought some really exciting news. It's about the surprising transformation of Apple TV+, one of the giants in streaming services. I found myself very interested as I encountered this news! 👀

'Apple TV+' Enters History, 'Apple TV' Makes a New Start!

Yes, that's right. 'Apple TV+', as you've known it, will officially change its name to 'Apple TV'. Having been used consistently since its launch in 2019, the name holds even deeper significance. This name change goes beyond a superficial alteration; it seems to reflect Apple's commitment to giving the streaming service a 'new identity' through a 'vibrant new introduction'. 🚀

Name Unification, What Does It Mean?

Through this rebranding, 'Apple TV' will now share the same name as Apple's smart TV devices and related apps. This can be interpreted as a strategy to provide users with a more intuitive and unified experience. From now on, when we hear 'Apple TV', it will likely bring to mind not only the streaming service but also Apple's TV hardware and apps all at once. 🤔

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'F1' Movie Arrives with a New Name!

Along with the news of the name change, there's also some welcome news. The streaming release date for Apple's original film 'F1' has been announced. Aren't you excited to see what wonderful content we'll encounter on 'Apple TV' under its new name? 🏎️

Why is This Important? Amidst Changes in the Streaming Market

While it's not uncommon for streaming services to change names, this transformation of Apple TV is noteworthy in several aspects. Apple has been attempting various changes across its business in recent months. For instance, they increased the streaming service price to $12.99 per month in August 2025, and the streaming market itself is constantly evolving, with Max rebranding from HBO Max in July 2025. 📊

What's Next for 'Apple TV'?

Since its launch, 'Apple TV' has established a strong presence in the market, standing shoulder-to-shoulder with major streaming services like Netflix, Hulu, and Prime Video. It has already garnered significant popularity by releasing numerous hit original movies and shows. Attention is focused on what positive impact this rebranding to 'Apple TV' will have on future content strategies and user experience. Can we look forward to 'Apple TV' continuing to deliver amazing entertainment? 😄

What are your thoughts on Apple TV's changes? Please share your opinions freely in the comments!

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